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Real-world content & communications

International Publishing, Content & Outreach

Spain · Argentina · Mexico · Chile · Peru

International Publishing, Content & Outreach

Market Expansion

Spain · Argentina · Mexico · Costa Rica · Peru

7 Selected Publications

Verified live editorial examples

Multi-topic Content

Technology · Fintech · Sports · Consumer Behaviour · Digital Entertainment

ES + LATAM

Content adapted to different Spanish-speaking audiences

International publishing, SEO and digital PR work across Spain and Latin America, combining market research, publisher and media research, link-building analysis, outreach, partnership development, SEO content, localisation and content placement.

The scope covered the full publishing ecosystem: identifying and opening new markets, building relationships with media and publishers, and producing the SEO and editorial content that was then placed and published in external digital media.

One coherent workflow

  1. 01Market Research
  2. 02SEO
  3. 03Outreach
  4. 04Partnerships
  5. 05Content
  6. 06Publication

01 — Publishing & Outreach Operations

Market & publisher research

Researched markets, media environments and potential publishing opportunities across priority Spanish-speaking markets.

Outreach campaigns

Ran structured outreach to publishers and partners, managing follow-up, responses and next steps across several markets in parallel.

Publisher & partner coordination

Coordinated relationships and requirements between internal teams, publishers and external partners throughout the publishing process.

Commercial proposal support

Supported the preparation and follow-up of proposals and agreements, keeping documentation and status consistent and up to date.

Multi-market coordination

Kept parallel opportunities, deadlines and content requirements aligned across different countries and time zones.

Content placement & publishing workflows

Coordinated the workflow from agreed opportunity to live publication, including post-publication review, corrections and follow-up.

Client names, publisher negotiations, pricing, contacts and internal commercial data are intentionally not shown.

02 — Content, SEO & Digital Publishing

SEO research & search intent

Structured content around search intent, headings and on-page quality while keeping a natural editorial read.

Editorial writing

Wrote publication-ready articles for external media across a wide range of subjects and formats.

Localisation

Adapted language, references, sources and framing for different Spanish-speaking markets.

Multi-topic research

Researched unfamiliar industries and technical subjects before translating them into accessible content.

Visual content

Selected and, for specific pieces, created supporting visual assets.

Published media examples

Delivered live publications in media outlets across Spain, Argentina, Mexico, Chile and Peru.

03 — SEO & Digital PR

  • On-page SEO content
  • Off-page SEO strategy
  • Link-building research
  • Publisher and media research
  • Parasite SEO / third-party publishing opportunities
  • Search intent and keyword-led content
  • Outreach campaigns
  • Content placement
  • Publisher relationship coordination

Market Expansion

I supported the expansion of publishing and outreach activities into multiple Spanish-speaking markets, working as international market development rather than simple content localisation.

  • Spain
  • Argentina
  • Mexico
  • Costa Rica
  • Peru
  1. 01Market research
  2. 02Identifying relevant media and publishers
  3. 03Analysing publishing and link-building opportunities
  4. 04Outreach and relationship development
  5. 05Content and SEO strategy
  6. 06Localisation
  7. 07Content placement
  8. 08Publication

From Market Research to Published Media

The work went beyond content creation. It combined SEO, publisher research, link-building, outreach and market development to build publishing opportunities across Spain and Latin America.

This contributed to securing content placements across established digital media in Spain, Argentina, Mexico, Peru and other LATAM markets.

Selected Published Work

A selection of live articles demonstrating research, SEO writing, localisation and editorial versatility across international markets.

Chile

Puranoticia

Consumidor informado: cómo aprovechar al máximo las promociones online

Consumer Behaviour · Ecommerce · Digital Marketing

Consumer-focused editorial content examining online promotions, ecommerce behaviour, digital advertising and informed purchasing decisions.

Read Published Article
Peru

Gan@Más

Promociones online, letras pequeñas y derechos del consumidor en el entorno digital peruano

Consumer Rights · Ecommerce · Digital Markets

Locally adapted content examining online commerce, promotional transparency and consumer rights within the Peruvian digital market.

Read Published Article
Chile

Cambio21

La psicología de la suerte: ¿por qué nos aferramos a amuletos y rituales?

Psychology · Culture · Editorial

Long-form editorial content exploring cognitive bias, rituals, cultural beliefs and the human response to uncertainty.

Read Published Article
Chile

TodoFútbol

La nueva camada de la selección: ¿quiénes son los jugadores que ilusionan para el próximo mundial?

Sports · Football · Editorial Research

Sports editorial content adapted to a Chilean audience, combining player research, international football context and accessible storytelling.

218 reads (publicly shown by the publication)

Read Published Article

Content Across Markets

  • Spain
  • Argentina
  • Mexico
  • Chile
  • Peru

Research, outreach and content adapted to different markets, audiences, search behaviours and editorial environments across Spain and Latin America.

Skills & Capabilities

  • Market Expansion
  • Digital PR
  • Publisher Research
  • Outreach
  • Link Building
  • Off-page SEO
  • On-page SEO
  • Parasite SEO Research
  • SEO Content
  • Content Placement
  • Localisation
  • International Publishing
  • Partnership Development
  • Publishing Operations
  • Content Operations
  • International Operations
  • Project Coordination
  • Stakeholder Management
  • Market & Audience Research
  • SEO Quality Assurance
  • Editorial Writing
  • Issue Resolution

From technical MotoGP analysis in Spain to fintech in Mexico and Argentina, consumer-focused content in Peru and Chile, and culture and sports editorial work, this project shows the full path from market research and outreach through to live international publication.

The common thread is not one industry — it is the ability to build the relationship, understand the audience, research the subject and adapt the content to the market.

How I would improve this workflow today

Today, I would centralise partner management, outreach status, content workflows, publication tracking, quality control, deadlines and reporting into a single operational system, using AI to identify priorities, bottlenecks and actions requiring follow-up.

Have an operational challenge or an idea?

Whether you're looking for someone to join your team or want to explore an AI-enabled solution for your organisation, I'd be happy to hear about it.

Let’s Talk →